Recent Testimonial & ROI – Maui Jim International (2025)

Marco Dare, Marketing Manager, shared: “We contacted Surf Simulator Events because they had exactly the product we were looking for. Their software was already perfect for recreating the Hawaiian vibe of Maui Jim, and Paul and his team were extremely supportive in customizing the experience to incorporate the Kering Eyewear brand. The result was a solid, reliable, and highly engaging activation that excited customers and became a powerful tool for our product launch. Even a year later, we continue installing it at our top retail locations.” ROI: The activation delivered exceptional consumer engagement by attracting large crowds in high-traffic airport environments, while the interactive experience required participants to wear Maui Jim sunglasses to fully experience the content, creating a memorable and effective product demonstration. The event generated significant buzz, immersed consumers in the Hawaiian lifestyle associated with the brand, and successfully cut through the typical travel retail clutter—resulting in strong customer response, increased brand awareness, increased time spent with the product, and a highly successful return on investment.